Porn Industry

Indians seem to love watching other Indians having sex

Data from Pornhub.com shows Indians' search preferences on the website.

Another year, another tranche of Pornhub data.

Much like 2015, the past year too witnessed Indians enthusiastically hitting their keyboards and smartphones in search of some smut, according to data from Pornhub.com, which calls itself the world’s biggest porn site. In all, the website streamed nearly 92 billion videos over 23 billion visits during the year. The US and the UK led the charge, with Canada unseating India from the third spot on Pornhub’s ranking of the top 20 countries by traffic.

In India – now the fourth largest country by traffic – a large number of users were looking for something specific, as Pornhub.com explained in a blog post:

Most countries take great pride in their nationality, but India takes it to a whole other level as made evident by their top searches on Pornhub. A majority of searches (top, relative, and gaining) include “Indian.” One top term that came seemingly out of nowhere to make it to the top-10 list was “Indian aunty with young,” flying up to the top by 81 spots. India’s own Sunny Leone (NSFW) is again, the number one searched pornstar in the country and “Lesbian” makes it to the number two spot in the top categories.

India’s propensity to search for Indians becomes even clearer if you stack up the top-10 searches from both years:

As you’d notice, no Japanese or Indonesian distractions this year.

However, alongside India’s pornographic nationalism, there’s another standout datapoint from Pornhub’s 2016 analysis: The average time spent on the site dropped by a precipitous 70 seconds. The average visit duration for Indian viewers in 2015 stood at nine minutes and 30 seconds, among the highest in the world. In 2016, it’s dropped to eight minutes and 20 seconds, although the average duration worldwide has increased by 16% during the year.

Off the cuff, there could be two reasons. One, that India’s appetite for porn is waning. Or, that improving internet speeds in the country have cut down buffering and stream lag issues, thereby making visits short(er) and sweet. And with India’s smartphones-wielding users continuing to increase their share of Pornhub traffic – from 60% in 2015 to 70% in 2016 – those new 4G networks may well be kicking in.

Surely, this isn’t the Digital India many had dreamt of. But at least some are having a good time.

This article first appeared on Quartz.

We welcome your comments at letters@scroll.in.
Sponsored Content BY 

When house hunting is as easy as shopping for groceries

The supermarket experience comes to a sector where you least expected it.

The woes of a house hunter in India are many. The dreary process starts with circling classifieds in newspapers and collecting shiny brochures. You flip through the proposed and ready designs that launch a hundred daydreams on the spot. So far so good. But, every house hunter would attest to the soul-crushing experience of checking out a disappointing property.

The kitchen of a 2BHK is carved from the corner of the hall, the 3BHK is a converted 2BHK, the building looks much older than in the pictures…. after months of reading the fine line, and between the lines, you feel like all the diagrams and highlights seem to blur into each other.

After much mental stress, if you do manage to zero in on a decent property, there’s a whole new world of knowledge to be navigated - home loans to be sifted through, taxes to be sorted and a finance degree to be earned for understanding it all.

Do you wish a real estate platform would address all your woes? Like a supermarket, where your every need (and want) is catered to? Imagine all your property choices nicely lined up and arranged with neat labels and offers. Imagine being able to compare all your choices side by side. Imagine viewing verfied listings and knowing what you see is what you get. Imagine having other buyers and experts guiding you along every step while you make one of the most important investments in your life. Imagine...

MagicBricks has made every Indian house hunters’ daydream of a simplified real estate supermarket a reality. Now you have more than a pile of brochures at your disposal as the online real estate marketplace brings you lakhs of choices to your fingertips. Instead of bookmarking pages, you can narrow down your choices by area, budget, house type etc. Just so you aren’t hit by FOMO, you can always add a suburb you’ve been eyeing or an extra bedroom to your filter. But there’s more to a house than just floor space. On MagicBricks, you can check for good schools in the vicinity, a park for evening walks or at least an assured easier commute. Save time and energy by vetting properties based on the specs, pictures and floor plans uploaded and have all your niggling concerns addressed on the users’ forum.

Shortlisted a property? Great! No need to descend down another spiral of anxiety. Get help from reliable experts on MagicBricks on matters of legalities, home loans, investment, property worth etc. You can even avail their astrology and Vastu services to ensure an auspicious start to life in your new home or office. With its entire gamut of offerings, MagicBricks has indeed brought the supermarket experience to real estate in India, as this fun video shows below.

Play

Get started with a simplified experience of buying, renting and selling property on MagicBricks here.

This article was produced by the Scroll marketing team on behalf of MagicBricks and not by the Scroll editorial team.