The Hindi movie Gilli Gilli Akka is being released in two weeks, but where’s the buzz? The producer (played by Tanmay Bhat) summons his team for a brainstorming session. An early suggestion of creating a “still poster of the teaser of the motion poster” soon makes way for the realisation that the movie needs a hit song, which in turn needs an English word or two. The result: “Lafzon ka twerk.” The new AIB sketch Every Bollywood Marketing Meeting Ever is typically profane, often very funny, and on the money. The Fawad Khan bit is brilliant, and Gopal Datt is, in the Bollywood sense, mind-blowing.

‘Every Bollywood Marketing Meeting Ever’.