‘Baa Baa Land’: This 8-hour film on grazing sheep could put you to sleep – and its makers want that

The producers call it the dullest film ever made and are pushing it as a cure for insomnia.

Baa Baa Land has no car chases, explosions or star names. All it has is sheep and fields,” says the website of what its producers call the dullest movie ever made. The description could not be more accurate.

Baa Baa Land is an eight-hour film, described as a “contemplative epic” that consists entirely of sheep grazing on a field. It has no plot, no dialogues, no human actors. Produced by Calm, a company that promotes meditation and mindfulness through its apps and its website, Baa Baa Land has been created to make its viewers fall asleep.

“It’s a reaction to films like The Bourne Supremacy, which have an average shot length of two seconds,” Baa Baa Land’s producer Peter Freedman told iNews, “We’re billing it as ‘the ultimate insomnia cure’. Viewers can put this on on their phone or their tablet and wind down and drift off to sleep.”

British art film director Garth Thomas has shot and edited the film. Its title, as well as the poster, is a tongue-in-cheek reference to the 2016 musical La La Land. The caption below the title reads: “Here’s to the ones who dream of... sheep.”

Baa Baa Land.

Only the 19th longest film in the history of cinema, Baa Baa Land would remind people of the 2016 film, Paint Drying, which, true to its name, features 10 hours of paint drying on a wall. Such films are markedly different from the works of filmmakers like Lav Diaz or Bela Tarr who are known for making lengthy films but within the ambit of narrative cinema – movies with a story.

The first cut in Baa Baa Land comes after 77 minutes. The sheep are still there, eating grass and bleating and it is still a bright sunny day, the camera merely switches positions from one long shot to another. Anything remotely resembling an action sequence is the rare mid shot, five and a half hours into the film, when some of the sheep drink water.

Yes, Baa Baa Land could put you to sleep – and that’s exactly what the film’s makers want, at a time when rising stress and anxiety levels are constant exposure to stimuli is affecting sleep patterns. “It’s better than any sleeping pill”, executive producer Alex Tew is quoted as saying on the film’s website. Freedman, who also doubles up as the film’s “writer”, hopes the film to inspire research papers and have a cult following. “I hope that in future years, students of cinema will write PhDs and doctoral theses about [Baa Baa Land], saying what it all means,” he said.

Baa Baa Land.
We welcome your comments at
Sponsored Content BY 

Why should inclusion matter to companies?

It's not just about goodwill - inclusivity is a good business decision.

To reach a 50-50 workplace scenario, policies on diversity need to be paired with a culture of inclusiveness. While diversity brings equal representation in meetings, board rooms, promotions and recruitment, inclusivity helps give voice to the people who might otherwise be marginalized or excluded. Inclusion at workplace can be seen in an environment that values diverse opinions, encourages collaboration and invites people to share their ideas and perspectives. As Verna Myers, a renowned diversity advocate, puts it “Diversity is being invited to the party, inclusion is being asked to dance.”

Creating a sense of belonging for everyone is essential for a company’s success. Let’s look at some of the real benefits of a diverse and inclusive workplace:

Better decision making

A whitepaper by Cloverpop, a decision making tool, established a direct link between inclusive decision making and better business performance. The research discovered that teams that followed an inclusive decision-making process made decisions 2X faster with half the meetings and delivered 60% better results. As per Harvard Business School Professor Francesca Gino, this report highlights how diversity and inclusion are practical tools to improve decision making in companies. According to her, changing the composition of decision making teams to include different perspectives can help individuals overcome biases that affect their decisions.

Higher job satisfaction

Employee satisfaction is connected to a workplace environment that values individual ideas and creates a sense of belonging for everyone. A research by Accenture identified 40 factors that influence advancement in the workplace. An empowering work environment where employees have the freedom to be creative, innovative and themselves at work, was identified as a key driver in improving employee advancement to senior levels.


A research by stated the in India, 62% of innovation is driven by employee perceptions of inclusion. The study included responses from 1,500 employees from Australia, China, Germany, India, Mexico and the United States and showed that employees who feel included are more likely to go above and beyond the call of duty, suggest new and innovative ways of getting work done.

Competitive Advantage

Shirley Engelmeier, author of ‘Inclusion: The New Competitive Business Advantage’, in her interview with Forbes, talks about the new global business normal. She points out that the rapidly changing customer base with different tastes and preferences need to feel represented by brands. An inclusive environment will future-proof the organisation to cater to the new global consumer language and give it a competitive edge.

An inclusive workplace ensures that no individual is disregarded because of their gender, race, disability, age or other social and cultural factors. Accenture has been a leading voice in advocating equal workplace. Having won several accolades including a perfect score on the Human Rights Campaign’s Corporate equality index, Accenture has demonstrated inclusive and diverse practices not only within its organisation but also in business relationships through their Supplier Inclusion and Diversity program.

In a video titled ‘She rises’, Accenture captures the importance of implementing diverse policies and creating an inclusive workplace culture.


To know more about inclusion and diversity, see here.

This article was produced by the Scroll marketing team on behalf of Accenture and not by the Scroll editorial team.