Advertising
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How IIPM and Arindam Chaudhury used the defamation law to hide the truth
Maheshwer Peri
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WhatsApp will use your data to target ads at you. But everything else on your phone is doing so too
Mayank Jain
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Watch: Patanjali tries patriotism as marketing strategy, likening rivals to British colonisers
Scroll Staff
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Watch: The ad for instant noodles that has everything in human civilisation (well, almost)
Scroll Staff
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Watch this ad for organ donation, which argues there is redemption for even the most odious among us
Scroll Staff
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Why Niantic didn’t need marketing to make Pokémon Go viral
Lee Scott, The Conversation
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That tea for Trump video? It was made by an Indian agency for an Indian client
Chandrima Pal
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India’s top news sites just don't get it: Adblockers will disappear if they simply improve their ads
Mayank Jain
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How the Euro 2016 sponsors were ambushed on social media by ‘unofficial’ brands
Simon Chadwick and Alex Fenton, The Conversation
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Ramzan and Rooh Afza: How the red syrup became the staple of Pakistan's iftaar table
Fahad Naveed