Stories written by

Harsh Pamnani

How a feminine hygiene firm created brand awareness with innovative marketing strategies

An excerpt from ‘From Unknown to Unforgettable: Strategies and Stories to Transform Your Start-Up into a Trustworthy Brand’ by Harsh Pamnani.

Harsh Pamnani
· Oct 28, 2024 · 01:30 pm
YouTube chef Kabita Singh reveals how creating a niche and focusing on content made her channel grow

An excerpt from ‘Booming Digital Stars: 11 Inspiring Adventures from India’s Creator Economy’, by Harsh Pamnani and Manish Pandey.

Harsh Pamnani
&
Manish Pandey
· Oct 17, 2024 · 08:30 am
Epigamia: How the Greek yogurt brand from India came into existence and got its name

An excerpt from ‘Booming Brands: Inspiring Journeys of 11 ‘Made in India’ Brands (Volume 2)’, by Harsh Pamnani.

Harsh Pamnani
· Sep 29, 2023 · 12:30 pm

Paper Boat: How a beverage brand was built mixing nostalgia with innovative packaging

An excerpt from ‘Booming Brands: Inspiring Journeys of 11 ‘Made in India’ Brands, by Harsh Pamnani.

Harsh Pamnani
· Jul 19, 2023 · 01:30 pm