Business Of Sport
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Formula One is on the upswing, will Liberty Media look for a new buyer now?
F1 is attracting large viewing figures – which could in turn attract fresh financial interest in owning the sport.
Bruce Grant-Braham, The Conversation
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What will Cristiano Ronaldo mean for Manchester United’s business goals?
United hope Ronaldo’s skill will enhance the club’s chances on the pitch. But the bigger picture is the commercial edge he can bring.
Rob Wilson, The Conversation & Dan Plumley, The Conversation
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Not just Liverpool or United: The increasing links between European football and American investment
Prompted partly by the pandemic, money has been flowing across the Atlantic as US private equity firms have seen a lucrative opportunity in European football.
Paul Widdop, The Conversation & Simon Chadwick, The Conversation
Trending
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Canada: Amid anti-immigration rhetoric, curbing international students is a knee-jerk reaction
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By mixing Carnatic and Hindustani, Mysore’s kings helped create a unique body of music
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‘Be freed from what holds you back’: Poems by Buddhist women from the Murty Classical Library
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Instant ‘gate-cane’ weddings in parched Marathwada supply desperate labour to sugar industry
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Fiction: An ageing writer gets a mysterious letter which begins to colour his entire perception
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It’s official now; Two weeks after parting ways with Nike, Neymar signs up with Puma
Details on the deal and Neymar’s first promotional appearances for Puma were expected in the coming days.
AFP
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Football: Neymar ends his 15-year partnership with Nike
According to reports, Neymar and Nike failed to reach a deal on how much money he would be paid for renewing his contract.
AFP
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Roger, that: At 38, Federer’s brand image remains impeccable as he becomes world’s richest athlete
Over the past 12 months, Federer’s earnings included a whopping $100 million from appearances fees and endorsement deals alone.
Scroll Staff
Video
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Watch: K-Pop singer Aoora sings in Assamese as he collaborates with Nilotpal Bora in a new folk song
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Watch Anu Malik and Sonu Nigam’s impromptu performance of ‘Main Hoon Na’ at Farah Khan’s home
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Watch: Doordarshan newsreader faints on live TV in Kolkata owing to severe heat
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Watch: Spice Girls sing ‘Stop’ as bandmates reunite to celebrate Victoria Beckham’s 50th birthday
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Watch: Over 350 ballerinas come together to break the world record for standing on tip toes
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Impact of coronavirus on consuming sport: Keeping fans engaged is key to bouncing back from pandemic
Whether you view it on-ground, in-stadia or consume it at home, sports will play an integral role in integrating the sense of togetherness.
Tenzing Niyogi
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The marathon shoe wars: In the long run, Nike's rivals are playing catch-up
Critics claim the new carbon-fiber shoes are the equivalent of mechanical doping, while supporters hail them as a revolutionary technical advance.
AFP
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Sports sponsorship in India crossed Rs 9000 crore in 2019, says ESP Properties report
Cricket continued to the primary revenue earner with football taking the second spot in on-ground sponsorship revenue.
Scroll Staff
The Reel
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Aditi Rao Hydari on playing diverse characters: ‘I want the audience to take me home with them’
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The story of India’s unique ‘Milk Revolution’ is going to the Cannes Film Festival
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The story behind the ‘Kuch Kuch Hota Hai’ title track: ‘Just write very simple poetry’
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‘Juna Furniture’ review: A simplistic crusade against the neglect of senior citizens
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‘Late Night with the Devil’ review: A deft satire on the price of success
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Interview with Mumbai City CEO Indranil Das Blah: Deal with City Football Group and the way forward
The true impact of the CFG deal will be seen not only in the boardroom but also on the field.
Ashish Magotra
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The Disney of sport: How Manchester City’s owners are leading a global sports-entertainment business
The City Football Group have acquired a majority stake in Indian Super League franchise Mumbai City FC, adding to their list of clubs around the world.
Simon Chadwick, The Conversation
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Serena Williams tops Forbes highest paid women in sports list, PV Sindhu only Indian at No 13
Eleven of the 15 women on the list were tennis players with US footballer Alex Morgan being the highest placed athlete from a different sport.
Scroll Staff
The Field
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Athletics, Asian U20 C’ships: Harshit Kumar wins hammer throw gold as India’s medal tally increases
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Archery, World Cup Shanghai: Indian compound archers sweep all three team event gold medals
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IPL 2024: Jonny Bairtsow shines as Punjab Kings beat Kolkata Knight Riders in record-breaking match
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IPL 2024: ‘Save the bowlers’ – Reactions as Punjab chase down record total against Kolkata
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Paris Olympics 2024: Nethra Kumanan secures India’s second quota in sailing